GERMANSVILLE, PA (November 2022) – Working with many of the top designers in the country, Grothouse proudly participated in House Beautiful’s Whole Home Concept to renovate a historic Tudor in Chastain Park, Atlanta, Georgia. Returning as a project partner for the fifth year in a row, the wood innovation leader contributed more custom-built products throughout the home than in previous years.
“We’re pleased to partner with House Beautiful once again and work with so many talented industry experts. We enjoyed helping to bring the designers’ visions to reality,” said Grothouse President and Owner Paul Grothouse. “This year’s Whole Home project is an impressive display of design work. You really get to see how custom wood surfaces elevate any and every room throughout the home.”
While this year marks House Beautiful’s fifth anniversary of the Whole Home Concept, it’s the first-ever property renovation. Ladisic Fine Homes, Pak Heydt & Associates, and a dozen interior designers joined forces to reimagine and renovate the 11,000 square foot property with plenty of custom details. “It’s the perfect opportunity for House Beautiful and our talented team of designers, builders, and partners to transform this space with clever renovations, smart design concepts, and life-changing products,” said Carisha Swanson, House Beautiful’s Director of Editorial Special Projects.
Just in time to celebrate their 25th anniversary, Grothouse collaborated with designers from all over the United States to craft eight different custom-made designs for the Whole Home project. The pieces are located in five rooms throughout the two-story and many feature Grothouse’s proprietary exclusives including their Pigmented Oil, Anvil™ Metal, and Durata® Waterproof Finish. Grothouse’s custom pieces include the dining room table, dining room hutch, media room bar cabinet, bedside table, bedroom desk, and multiple countertops. Each unique piece serves as a shining example of Grothouse’s innovation and quality standards.
Guest Suite Countertops: Created by Brynn Olson Design, all three countertops were crafted with White Oak, Flat Grain construction and finished with Bianca™ Pigmented Oil.
Kitchen Pantry and Scullery Countertops: Created by Whittney Parkinson Design, these countertops were both designed with Kensington™ exclusive wood, Edge Grain Construction, and finished with Grothouse Original Oil™. A Conventional Double Roman Ogee Edge Profile was used in the Pantry, while a Kerpen Edge Profile was used for the Scullery countertop.
Dining Room Table & Hutch: Created by Savage Interior Design, both the tabletop and hutch were crafted using White Oak, Edge Grain construction, and a Darkened Ceruse Finish with Durata® Waterproof Overcoat. Design and manufacturing of Table and Hutch by Grothouse.
Media Room Countertop and Cabinet: Created by Keia McSwain of Kimberly and Cameron Interiors, the countertop was made with a Composite Substrate while the cabinet was crafted with a combination of Composite Substrate using Flat Grain construction. The countertop and cabinet were coated in Anvil™ Magnum and finished with Durata® Waterproof Finish in Satin.
Bedroom Side Table and Desk: Created by Mark Williams Design, both the side table and desk were made using White Oak and Flat Grain construction.
The Whole Home renovation will be shown in detail in the December/January 2023 Makeover Issue of House Beautiful, which is slated to release on December 6th. For more information on Grothouse’s product line-up before the magazine hits newsstands, check out Instagram, Facebook, and Twitter.
See Grothouse featured in House Beautiful’s Whole Home 2022, Atlanta Georgia